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The new single portrays a hauntingly beautiful sound, led by Sola’s captivating silky vocal, combined with an intense instrumentation and heavy drum tracks, perfectly capturing the song's dystopian themes of information overload and desensitization.
Of the song Sola shares: "’Scream999’ is a critique of the internet age. We're constantly bombarded with information competing for our attention, which makes it easy to lose focus of what's important. It's about becoming desensitised to suffering, screaming into a void where everyone around is too distracted to notice or help. The video, directed by Rosino, tried to reflect the songs themes through filming in a dystopian setting, with the broken tv screens and distorted visuals representing the information overload technology has caused.”
lyrics
Just a shell of who I used to know
Ever since you left I’m sleeping on my wrong side
If I knew that it would cause such harm
I’d think before I spoke so loud
The meaning’s in the words we leave unsaid
When the morning comes before you’ve laid to rest
When you’re wide awake
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m calling for help
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m crying out
If I scream louder, will you hear me now?
If I yell louder, will you hear a sound?
If I scream louder, will you hear me now?
Dial 999
Your reflection looks like a stranger
In a broken mirror staring back
Showing our flaws that hide between the cracks
It’s not too late to cry out for protection
That’s why I yell
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m calling for help
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m crying out
If I scream louder, will you hear me now?
If I yell louder, will you hear a sound?
If I scream louder, will you hear me now?
Dial 999
Why can’t you hear me when I scream?
Dial 999
Emergency
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m calling for help
Why can’t you hear me when I scream?
Dial 999
Emergency
Is anyone there?
I’m crying out
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